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ERNEST W. BAKER
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The fashion label founded by Reid Baker and Ines Amorim can be seen on the red carpet worn by the likes of Pharrell Williams, A$AP Rocky, Harry Styles, Justin Bieber, and more. Our goal was to reflect their impeccable taste and style in their brand's digital experience.
Reid and Ines have earned a reputation for their innovative fashion direction, and we wanted to explore how we could translate their aesthetic into the digital space through typography, layout, and motion.
The website combines a gallery of the brand's work with a shopping experience. The site's motion design enhances the overall experience and complements the brand's mood.
The project was a perfect match for our team, and we enjoyed exploring different directions and possibilities. Their fashion and photography work is perfection! It was a thrill to work with.