Alive is a top-ranking wellness app designed to help empower women to become their best selves, both mentally and physically. Our collaboration with Whitney Simmons and her team has resulted in design awards, over 30,000 5-star reviews, and a ranking among the top-grossing apps in its category.
The Alive brand represents not only Whitney but also the Alive community. We have fun with the brand, which is both consistent and flexible. Over time, it has become recognizable and memorable.
The Alive app is a fully custom native app. This allows us complete freedom to build a product that meets our customers' needs. Unlike many apps in the fitness space, which are out-of-the-box solutions with numerous limitations and often mirror their competitors, Alive is unique, has solid performance, and continues to evolve.
The website serves as a web app for users to sign up and manage their accounts. Additionally, it functions as a marketing and e-commerce store for the Alive brand and merchandise. We built the e-commerce side of the site on Shopify for easy management, while the web app is a custom Next.js app.